Ulti-Mech for your car

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April 2012

Newsletter in April
	The IAME are delighted to announce a joint venture with Creatop Web and Software Solutions company to our industry. We together with Creatop have been developing this industry specific web solution for over a year. What distinguishes their product from the competition are the professionally designed 'for Automotive Workshop Templates" and industry specific functionality to help you better attract customer and provide a professional face for your company. The price is special too. The IAME has been able to secure pricing that makes website ownership a reality.
What a Newsletter Can Do For You: Customized newsletters are fast becoming one of the most powerful, sophisticated and interactive marketing/sales tools in your arsenal. You can gain an edge in the marketplace with a carefully planned, well-written, customized newsletter designed to accomplish one or many of the objectives below: • Build loyalty • Cross-sell products and services • Retain customers • Boost sales • Introduce new products and services • Educate customers • Explain complex products • Enhance your dealership's image • Increase depth of relationships • Generate referrals • Support your brand • Generate trackable response • Solicit feedback • Address competitive issues • Manage customer expectations • Increase awareness of products and benefits • Promote special offers/advertisements • Generate qualified sales leads • Foster two-way communication • Collect vital demographic information Research shows that newsletters, the most commonly used type of custom publication, are an accepted and welcomed method of communication. In fact, according to a national Newsletter Readership Study, the average awareness level for a professionally produced newsletter is 68%.

Newsletter in April

The IAME are delighted to announce a joint venture with Creatop Web and Software Solutions company to our industry. We together with Creatop have been developing this industry specific web solution for over a year. What distinguishes their product from the competition are the professionally designed 'for Automotive Workshop Templates" and industry specific functionality to help you better attract customer and provide a professional face for your company. The price is special too. The IAME has been able to secure pricing that makes website ownership a reality.

What a Newsletter Can Do For You:

Customized newsletters are fast becoming one of the most powerful, sophisticated and interactive marketing/sales tools in your arsenal. You can gain an edge in the marketplace with a carefully planned, well-written, customized newsletter designed to accomplish one or many of the objectives below:
• Build loyalty
• Cross-sell products and services
• Retain customers
• Boost sales
• Introduce new products and services
• Educate customers
• Explain complex products
• Enhance your dealership's image
• Increase depth of relationships
• Generate referrals
• Support your brand
• Generate trackable response
• Solicit feedback
• Address competitive issues
• Manage customer expectations
• Increase awareness of products and benefits
• Promote special offers/advertisements
• Generate qualified sales leads
• Foster two-way communication
• Collect vital demographic information

Research shows that newsletters, the most commonly used type of custom publication, are an accepted and welcomed method of communication. In fact, according to a national Newsletter Readership Study, the average awareness level for a professionally produced newsletter is 68%.

The IAME has recognised the need to extend their member service offerings to include online markeiting tools and advice. Mr Peter Riley Internet Expert to the Auto Industry is preparing to deliver country wide seminars "How to use your new IAME website to take your business forward. In the seminars Peter will be address the issue of professional presentation and keeping your site up to date.

As part of the 2012 workshop series Mr Riley is offering participants special deals on websites giving you the opportunity to benefit from his teachings.

Phone	1300 858 085
Mobile	0412 775 338
Fax	1300 858 085
ABN	27093423299
Address	Suite 5, Ground Floor, 31 Sherwood Road Toowong QLD 4066 Australia